If we try to analyze the contemporary web community we would probably say “only a bone-idle one doesn’t run a blog today”. Current days are full of fuss, distress, sometimes vexation and lassitude and people often lack time to communicate, share their thoughts, emotions, feedbacks, and express themselves as they want it to.
Blogging is a kind of relief for everyone suffering from the lack of personal expression, and WordPress is a perfect platform for those who want to tell stories.
If you browse the web right away, you can find a tremendous bunch of tuts, advice, essays, ponderism, and other publications made by a wide variety of authors, and not all of them are professionals.
No matter whether authors are educated or not, tongue-tied or golden-voiced, experienced folks or enthusiastic newbies, they strive to “scream” and show their commitment in their blogs.
Are you running a blog? Or have you just made up your mind to start it? So let’s see what are the advantages of blogging:
1. There are no stiff restrictions or rules on how to write for your blog and what style of storytelling to choose;
2. It’s a great way to showcase your creative works, to express your personality and find like-minded fellows;
3. It is a perfect opportunity to promote your brand (if you have any);
4. It’s an ultimate way to understand yourself better;
5. It’s a great way to collect thoughts and ideas and organize them into a coherent flow.
So if you really wish to make your name as a reputable author and avoid becoming just one more ordinary blogger, it’s better that you find your own unique style and individuality.
We’ve got some useful experience to share, so the following writing tips are sure to come in handy. Let’s start.
1. Write for Your Specific Reader
Keep a specific person in your mind and start writing directly for this chosen one. You know all their personality traits, you know their tastes and expectations and you approximately know what style or narration to choose to speak with them.
Imagine you are writing a letter to that specific person and use a personal and natural style. If you hit it off with your reader then you can be proud your style is right and your reader understands your message as you want them to.
2. Write to Convince
Set a goal to change your reader’s mind and make them change their point of view on a definite issue, to believe what you believe about a certain topic. Try to imagine you discuss something with a friend and prove your position. As a result, you’ll find your own manner of persuading the reader and you’ll get the chance to get a lot of like-minded fellows.
3. Write How You Talk But…
When you write for your blog, it is always better to use your natural communication style. But if you use too many slangs or too many smiles in your text messages it is really a bad idea to make the same things in your posts. Find a balance and make your narration style clear for as many target readers as possible.
4. Answer the Questions
If your blog is a kind of life hack and you advise something to your readers, it is likely they are going to ask you some questions after they read a certain post. Every new question or inquiry can become a new idea for your next post. If you dedicate your publication for a question of your reader you “kill two birds with one stone”, why?
1. You show your readers’ questions are important for you and you’re always ready to help them and consider their feedbacks.
2. You won’t have to rack your brains to select a subject for your next publication.
Note you are happy to communicate with your readers in the comments, and their opinions and views are important for you.
Let’s imagine you’re writing a tut on how to update the operating system, you may insert the hyperlink and offer your readers review the related publication which will be also very helpful. Interlinking allows to group your separate related posts together and get your readers stay on your website for longer which is sure to help increase your traffic.
If you use WordPress, you can download a free plugin to display your related posts in the footer of your content. It is also the effective way to get your readers interested.
6. Write to Get Better
Every time you get your post ready to go, you collect your thoughts and you become more and more organized. You share your knowledge and experience and you get the opportunity to improve yourself, you learn while teaching. So blogging is a perfect way to get better.
7. Perfection is Not a Must
Of course you should try to be more professional when you write for your blog but there is no need to stick to every detail of grammar. It is always good to proofread your post before you publish it, but a natural style supposes that your punctuation or grammar may be a kind of imperfect. You write to communicate, find new friends and followers, so this is the key goal.
8. Get a Good Editor
It is not required to get a specifically educated editor but you can find someone who has a good grasp of language and doesn’t mind to tune up your posts when they have free time. Communicate with that person to improve your writing style and get better day by day.
9. Make it Easy to Skim
A blog post is not a book so when a reader wants to search for a piece of information they won’t read it completely, especially if it is a long straight text. Don’t forget to use paragraphs, subheadings, bullet points and highlight the key phrases in bold. If you use lists and subheadings it is much easier to get the clue of your publication within a matter of minutes.
10. Polls Work Well
If you choose a controversial subject, it is sure to evoke conflicting opinions. Create a poll to find out what view is held by the majority of your readers. Poll is a great variant to spark interest and increase interactivity on your blog.
Just remember you write not only for your self-expression but you also do it to make people interested and may be even addicted to your WordPress blog. Insert photos, use diagrams, encourage readers to discussion, write as often as you can and you are sure to see the positive results in the nearest future.